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Advertising · Service

LinkedIn Advertising

B2B and professional-audience campaigns for high-value, long-cycle sales.

What's included
ICP & account list build
Campaign architecture
Lead Gen Form setup
Content & creative
Insight Tag installation
Pipeline reporting
The approach

How We Run LinkedIn Advertising.

When a single deal is worth lakhs and the buying committee has four people in it, cost per click stops being an interesting number. LinkedIn earns its premium when you target precisely and measure on pipeline, not clicks.

Firmographic targeting

Job title, seniority, function, company size and industry, layered deliberately.

Lead Gen Forms

Pre-filled native forms that convert far above cold landing pages.

Account-based sequencing

Awareness, consideration and conversion campaigns aimed at the same account list.

Insight Tag & CRM sync

Every lead lands in your CRM tagged with the campaign that produced it.

Scope

What You Get.

Every engagement is scoped to your market and sales capacity, but these are the components that make up a linkedin advertising programme.

Not sure this is what you need?

Tell us the problem rather than the service. We'll tell you honestly whether this is the right place to start.

Request a strategy call
ICP & account list build 01
Campaign architecture 02
Lead Gen Form setup 03
Content & creative 04
Insight Tag installation 05
Pipeline reporting 06
Questions

LinkedIn Advertising — Straight Answers.

The things clients usually ask before they start.

It depends entirely on deal value. If a single closed deal is worth several lakhs, a higher cost per lead is easily justified. If your average order value is small, the numbers usually do not work and we will say so.

Yes. Account-based targeting against a named company list is one of LinkedIn's genuine strengths, and it pairs well with a content-led capture offer.

A monthly management fee for campaign and system management, separate from media spend, which you pay directly to the platforms. The fee depends on scope, number of channels and how much technology work is involved. We quote after the first call, not before.

A monthly performance report covering qualified leads, cost per qualified lead, source performance and conversion rates — plus dashboard access for anything you want to check in between. If a number looks bad, it appears in the report before you ask about it.

We usually ask for an initial period long enough for the work to be judged fairly, because campaigns need learning time. Beyond that we would rather keep clients on results than on paperwork.

First leads typically arrive within days of launch. A reliable read on cost per qualified lead takes four to six weeks, and meaningful optimisation compounds from there. Anyone promising a transformation in week one is guessing.

Start Your Growth Journey

Ready To Make LinkedIn Advertising Work Harder?

Tell us where the funnel is leaking. We'll show you what a better version of it looks like.

A strategy call, not a sales pitch
Honest view of what your numbers should look like
No obligation, no long-term lock-in to start